Audi Q3 launches with SUV
Audi South Africa has introduced the third-generation Audi Q3, redefining expectations in the luxury compact SUV segment through a combination of sophisticated design, advanced digitalisation, enhanced safety and everyday versatility. Available in both SUV and Sportback body styles, the all-new Audi Q3 ushers in a new era of Q while bringing technologies previously reserved for larger Audi models to one of the brand’s most successful model families.
As part of Audi South Africa’s ongoing product offensive, the new Audi Q3 strengthens the brand’s premium SUV offering and sets a new benchmark for design, digitalisation and everyday usability in the luxury compact SUV segment.
Stronger presence
The all-new Audi Q3 introduces the most expressive design yet seen on the model, characterised by stronger proportions, sharper surfaces and a more assertive stance. A wider Singleframe grille and sleekly tapered headlights create a more focused front-end appearance while remaining fully integrated into the vehicle’s aerodynamic concept.
Viewed from the side, a distinctive horizontal shoulder line running between the front and rear lights creates a striking interplay between light and shadow, visually dividing the vehicle into upper and lower sections.
At the rear, a cleaner design emphasises the vehicle’s width and planted stance. The all-new Audi Q3 is the first compact SUV in its segment to offer both digital Matrix LED headlights and digital OLED rear lights, bringing some of Audi’s most advanced lighting technologies to the luxury compact SUV segment.
The new digital Matrix LED headlights utilise micro-LED technology to deliver significantly improved illumination, clearer contrast and enhanced visibility in challenging driving conditions, while also working more closely with driver assistance systems to support safety and driver confidence. At the rear, optional digital OLED lights featuring up to four selectable light signatures are complemented by a continuous LED light strip and illuminated Audi rings, a first for the Audi brand. The rear design is completed by sculpted bumper surfaces and diffuser elements that reinforce the Q3’s athletic stance.
Customers can choose from eleven exterior paint finishes, including the new Sage Green metallic and Madeira Brown Polar Matte colours.
Designed for individuality
The all-new Audi Q3 offers a wide selection of wheel designs to enhance its visual presence and allow for greater personalisation. Three standard wheel designs are available across the range, ranging from 18-inch to 19-inch sizes, including a standard 19-inch Audi Sport wheel design on selected derivatives. Six optional wheel designs ranging from 18-inch to 20-inch allow customers to tailor the character and appearance of their Q3.
Everyday versatility, redefined
Inside, the all-new Audi Q3 combines clean lines, premium materials and a more spacious layout to create an environment centred around comfort and usability.
A wide horizontal dashboard design enhances the sense of space, while the curved panoramic display reinforces the driver-focused character of the cabin. The uncluttered interior design is complemented by flush door handles, soft-touch materials and redesigned steering wheel controls that free up additional storage space in the centre console. The interior reflects Audi’s commitment to craftsmanship and sustainable material choices, with upholstery fabrics made from 100% recycled polyester and selected interior elements incorporating recycled materials.
Everyday practicality remains central to the Q3 experience. Acoustic glazing enhances cabin refinement, while a sliding second row allows luggage capacity behind the rear seats to increase from 488 litres to as much as 575 litres. Customers can further personalise the cabin through configurable ambient lighting with up to 30 colour options.
Tailored
The all-new Q3 combines premium design, advanced digitalisation and everyday versatility in a package tailored to the needs of local customers.
The South African Audi Q3 range is available with a choice of TFSI and TDI powertrains across both SUV and Sportback body styles:
Audi Q3 TFSI 110 kW
Audi Q3 TDI 110 kW
Both powertrains are available in Advanced, S line and S line Black trim levels, offering customers greater choice across the range.
Standard equipment across the Audi Q3 SUV and Sportback range includes LED headlights and taillights, an electric luggage compartment lid, 18-inch alloy wheels, lane departure warning, seven airbags including an interaction airbag for the front seats, front and rear parking sensors, automatic air conditioning and Audi’s digital stage comprising the 11.9-inch Audi virtual cockpit plus and 12.8-inch MMI touch display.
Advanced
The Advanced trim line introduces additional features focused on comfort, technology and everyday usability. Highlights include LED headlights with digital light signatures, high-beam assist, illuminated rear Audi rings with a continuous light strip, a panoramic sunroof, heated front sport seats with four-way lumbar support, three-zone deluxe automatic air conditioning, convenience key and adaptive cruise control. Effortless performance, everyday efficiency
The South African Audi Q3 range combines efficiency with the effortless performance expected of a modern luxury SUV.
The 1.4-litre TFSI engine produces 110 kW and 250 Nm, delivering responsive performance and refined everyday drivability. For customers covering longer distances, the 2.0-litre TDI produces 110 kW and 360 Nm of torque, combining strong pulling power with impressive efficiency.
Digitalisation
The new Audi Q3 introduces a new generation of digital interfaces and driver assistance systems designed to make driving more intuitive, comfortable and safe.
Audi’s digital stage combines an 11.9-inch Audi virtual cockpit with a curved 12.8-inch MMI touch display to create a driver-focused interface.
An optional head-up display projects key information directly into the driver’s field of vision, increasing convenience and reducing distraction.
To simplify the ordering process, Audi South Africa has grouped key comfort, digital, safety and driver assistance features into three optional technology packages.
Tech package: Introduces core convenience and assistance technologies including park assist plus with 360° display, adaptive cruise control, rear-view camera functionality, high-beam assist, keyless access and locking, electrically folding exterior mirrors, an auto-dimming interior mirror and front seat lumbar support.
Tech Plus package: Includes all features from the Tech package, adding progressive steering, side assist with exit warning, rear cross-traffic assist and proactive occupant protection systems.
Tech Pro package: Includes all features from the Tech and Tech Plus packages, while further enhancing the experience through trained parking, adaptive cruise assist plus with emergency assist, surround-view cameras, suspension with two-valve damper control, red brake calipers, electrically adjustable front seats and memory functionality for the driver seat and exterior mirrors.
One of the standout features within the Tech Pro package is trained parking, a first for Audi. Designed for drivers who regularly park in the same locations, the system can learn and store up to five parking manoeuvres. Once saved, the vehicle can automatically steer, accelerate and brake to guide itself into a pre-defined parking space, making everyday parking more convenient and effortless.
Pricing and availability
The all-new Audi Q3 is available at Audi dealerships across South Africa.
All models are sold with a standard 5-year/100,000 km Audi Freeway Plan.